at a glance
Alzheimer’s disease is a growing global challenge, affecting millions of people and placing immense emotional and physical strain on both patients and their families. Communicating the realities of this disease, especially in a sensitive and respectful manner, is a significant challenge. At Danezis Stories, we were entrusted with the delicate task of portraying the compassionate work done at the "Agia Ermioni" Alzheimer’s and Related Disorders Boarding Center in Stylida, operated by “Apostoli”.
Our approach centered on the dignity and humanity of the residents, focusing on the exceptional care provided by “Apostoli’s” dedicated staff. These professionals go beyond medical care, offering companionship, stability, and a sense of home to individuals struggling with memory loss. In our carefully crafted three-minute video, we captured not just the day-to-day activities but the deep connections formed between caregivers, patients, and their families. This visual narrative was created with great sensitivity, ensuring that every moment respected the privacy and dignity of the residents. Our aim was to communicate the warmth, compassion, and dedication that define the "Agia Ermioni" center, illustrating how care can transcend the clinical and become truly transformative.
Through this project, we highlight the critical role of storytelling in conveying the profound impact of “Apostoli’s” work on both the patients and their loved ones, demonstrating that even in the face of Alzheimer’s, a loving community can create a home away from home.
