- LG Electronic Hellas
Sotiris Danezis on TV Stories by LG OLED
at a glance
TV Stories by LG OLED TV was a branded content campaign by Danezis Stories that brought together well-known television personalities for a walk down memory lane. At the heart of the interviews stood the LG OLED TV—serving not only as a backdrop, but as a narrative device highlighting the product’s exceptional image quality, vibrant colour, crisp sound, and dynamic contrast. The campaign combined storytelling, aesthetics, and personal experience to reinforce LG’s positioning as a premium entertainment brand. It was awarded Bronze in the category "Best in Travel, Tourism & Entertainment" at the Influencer Marketing Awards 2022, recognizing its creative execution and audience resonance.
A Journey through Memories with LG OLED TV
In a riveting account, Sotiris Danezis brings us to the heart of his assignment during Haiti's catastrophic earthquake. As he found himself rescuing a life from under the rubble after 11 gruelling days, he delivers a testament to human resilience and the compelling power of real-life narratives.
