When Storm Daniel struck Thessaly, the devastation was overwhelming—flooded villages, damaged roads, and countless people in need of urgent help. In the midst of this crisis, Vaggelis Antonopoulos, an Interamerican roadside assistance driver, navigated treacherous terrain to reach those in need. Inspired by stories like Vaggelis's, we developed a 360° campaign for Interamerican and Anytime, celebrating the resilience of their team in the face of one of Greece's most challenging natural disasters. This campaign spans TV, radio, digital platforms, outdoor, and cinema, bringing real experiences to life and highlighting Interamerican's dedication to being there when it matters most.
At Danezis Stories, we transform real-life challenges into narratives that inspire, ensuring that these human stories reflect the true spirit of resilience and support.